Social Tours
In 1998, while still working in the manufacturing and export industry, my partner and I facilitated the travel of a group of students from the UK to Nepal. The idea was simple: show these students our country and use the profits to help build a hostel for a school up in the mountains. We charged each student GBP 200 more than cost, brought in 20 kids, and raised GBP 4,000, which went to building the hostel. The trip included Nepal classics, the best whitewater, the best trekking and an elephant safari. It was a big success. Two years later, we did it again, bringing in students to raise funds for a cataract eye camp in the villages. We raised USD 6,000 worth of medical support. Again a grand success. Thus, the seed of social tourism was planted. Armed with this, in 2002, I set up socialtours.com travels, based on CSR principles, responsible tourism, value-based decision making, and three basic principles – be sensitive to the environment, be sensitive to the culture, and contribute to the local economy. Today, we are a thriving business, with a sister organisation called socialtreks.com adventures, which focuses exclusively on trekking and soft adventure. We have 12 full-time staff and a stakeholder base in excess of 200 people.
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